We believe January is one of the best months of the year. This is the month you are focussed, determined and motivated to achieve your professional and personal aspirations.
Read MoreIn the first of our Instagram for Fashion Labels series we discussed defining your brand, your visuals/interests, pinpointing what value can you give your followers, how to curate your feed and what to look for in your competitors.
Read MoreSocial media is a large part of many new fashion labels marketing strategy. A lot of people will refer to social media as a free tool, as yes, you can open an instagram account for free. But I think this is the wrong way to look at it, as it isn’t really free, it takes TIME which is either yours (which has value!) or you are paying someone to spend the time on it for you. Either way to have any success it takes commitment and investment.
Read MoreDuring our Fashion Label Launch Pad Program our mentees gather for monthly group calls to discuss any niggling questions that have been presented to them on their new fashion journeys. This month’s hot topic in discussion was how to manage and prepare for fabric shrinkage.
Read MoreYou’ve spent months upon months pouring blood, sweat and tears into creating the perfect garment for your collection, and soon it will be time to release your product to market! Even though your garment might look a million bucks to hold in your hands, it is imperative that the rest of the world fully understands the look and feel of your brand. Investing in a professional, sleek and captivating photoshoot is just one of the ways to get you there. Read below for our list of helpful pointers when sourcing talent, photographers and locations to ensure that every shoot is a success.
Read MoreWhen creating your new label from the ground up, there are many aspects to take into consideration in order to shape your label into a business that represents who and what you stand for. From sustainability, to the locality of the materials sourced, you, the designer, have the artistic freedom to structure a label how they choose according to their values.
Read MoreAfter finding a gap in them market, our past mentee Felicity Barras designed a range of gorgeous gender neautral children’s wear. Here is more about Felicity’s new label ‘The Feather Bird’ and time spent as part of Sample Room’s Fashion Label Launch Pad Program.
Read MoreIt has been five long years.
PATTERNROOM.COM has been a dream of mine for a long time now. And there is a good reason why nobody has ever launched anything like Pattern Room before. Simply – it was hard.
Read MoreIn honour of Fashion Revolution Week we would like to introduce Mai, one of our valued sample machinists.
Originally from Vietnam, Mai has lived in Australia since 1995 after closing a tailoring shop she ran for 15 years.
Mai was recommended from a family member to take the big leap and move to Australia with the promise of good working conditions and pay.
Read MoreHere at Sample Room we are proudly ethically accredited and value the importance of a safe and fair workplace. We have staff from all over the world including people local to Melbourne, creating a diverse and experienced team. Julia’s (founder of Sample Room) ethical practices are founded by the passion to respect the knowledge and skills people have. Coming from years of experience on the factory floor herself, she really understands the depth of knowledge and expertise the Sample Room team possess.
Read MoreHere at Sample Room, we have a number of meticulous steps in place to ensure the highest quality patterns and samples, ultimately providing you with the best chance to create the perfect garment with your manufacturer.
Read MoreChoosing eco-friendly fabrics can be an imperative factor in determining whether your label can withstand the constant evolution towards a greener industry. But even when making conscious decisions about your material choices, it’s hard to know what the most sustainable choice can be.
Read MoreRecent graduate of Sample Room’s Fashion Label Launch Pad Program, Helen Atcheson has launched an ethically accredited and sustainable womenswear label, Love Linen!
Read MoreIn the production of clothing, there is a multitude of stages that can prove highly damaging to our natural resources. Stages of manufacturing that the everyday consumer might be oblivious to. But, the plain and simple red blouse you see sitting on a rack in a store tells a detailed story between its fibres; from its repetitive washing and rinsing to the treatment of harsh chemicals and blending of plastics.
Read MoreFrom paper to production, there are SO many factors to consider in bringing a design to life. But after meticulously stewing over fabrics and hemlines for months on end, who is going to be wearing your garments?! And what needs do they have?
As part of our Fashion Label Launch Pad program, our group of mentees hold a monthly phone call to discuss queries and roadblocks as they work towards launching their first fashion labels.
As part of our Fashion Label Launchpad program we have a group call with our Mentees to discuss challenges and questions they may have. It is also a great opportunity to chat with industry, and like minded people who are in the same position as you. Who knows what next great idea or inspiration will come out of the conversation!
Read MoreWe love seeing our mentees journey throughout the Launch Pad program. A lot of hard work goes into every stage of design, construction and production and it is wonderful to see their collections in their final form. Below we have a Q & A from our past mentee, Joseph Carl, we discuss the challenges, successes and the big question – Would he do it all over again??? Visit Joseph Carl.
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