Sample Room Tips and Information
Bringing manufacturing back onshore?
Much has changed in the world over the last 18 months. We seem to lurch from one version of the ‘new normal’ to the next with limited warning. Nobody really knows where we will end up or when. One thing is clear though, there is a groundswell at the consumer level towards locally produced. We…
Read MoreTech Packs and local manufacturing – oil and water?
Much has changed in the last few years. We are pretty happy to see a strong push to bring development and manufacturing back on-shore. There is little doubt that many in the industry have, for the first time in a long time, danced a little jig. But it isn’t all smooth sailing. Not everyone in…
Read MoreFour questions to ask brands to see if they are truly ethical & sustainable
Sustainable and ethical are probably two of the main questions asked of Sample Room and it is clear the consumer is wanting to know more about where their clothes were made, by whom and what the label is doing to minimise the impact on the environment. Here are four questions to ask clothing brands to…
Read MorePros And Cons Of Different Clothing Label Types
Labels for your clothes are just as important as your website and business card. The colour, quality, size and finish communicate a perception of your brand and price point. Here in our Fashion Label Launch Pad Program, we make it a priority to discuss how to choose labels suitable for their collections early on in…
Read More10 Point Checklist To Starting A Fashion Label In 2020
We believe January is one of the best months of the year. This is the month you are focussed, determined and motivated to achieve your professional and personal aspirations.
Read MoreInstagram For Your Fashion Label PART 2: Setting up your profile for success
In the first of our Instagram for Fashion Labels series we discussed defining your brand, your visuals/interests, pinpointing what value can you give your followers, how to curate your feed and what to look for in your competitors.
Read MoreInstagram For Your Fashion Label PART 1: Do this before you open your account!
Social media is a large part of many new fashion labels marketing strategy. A lot of people will refer to social media as a free tool, as yes, you can open an instagram account for free. But I think this is the wrong way to look at it, as it isn’t really free, it takes TIME which is either yours (which has value!) or you are paying someone to spend the time on it for you. Either way to have any success it takes commitment and investment.
Read MoreEverything you need to know about fabric shrinkage
During our Fashion Label Launch Pad Program our mentees gather for monthly group calls to discuss any niggling questions that have been presented to them on their new fashion journeys. This month’s hot topic in discussion was how to manage and prepare for fabric shrinkage.
Read MorePlanning the first photoshoot for your new label? Here are our do’s and don’ts to ensure every shoot is a success!
You’ve spent months upon months pouring blood, sweat and tears into creating the perfect garment for your collection, and soon it will be time to release your product to market! Even though your garment might look a million bucks to hold in your hands, it is imperative that the rest of the world fully understands the look and feel of your brand. Investing in a professional, sleek and captivating photoshoot is just one of the ways to get you there. Read below for our list of helpful pointers when sourcing talent, photographers and locations to ensure that every shoot is a success.
Read MoreWhat does it mean to be an ethically accredited label?
When creating your new label from the ground up, there are many aspects to take into consideration in order to shape your label into a business that represents who and what you stand for. From sustainability, to the locality of the materials sourced, you, the designer, have the artistic freedom to structure a label how they choose according to their values.
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