We all love an inclusive industry; I was lucky enough to be invited to a wonderful inclusive fashion parade this week. But unfortunately, not everyone in the fashion industry feels included. I often see pattern makers, makers and manufacturers being excluded and not given as many opportunities as offered to designers within the public sphere.…
Read MoreThis week has been super busy but very exciting and fun as we have been in the process of our Start Your Fashion Business Workshop! As you must already know, this is a 4-part live video series for people who are thinking of starting their own fashion label or looking to move their label onshore.…
Read MoreI recently had a ‘Ask me Anything’ call with my mentees, and we discussed the current climate and present challenges of concern for established labels or near-to-launch labels. When I look inside the Facebook groups, I see many conversations around starting or launching a label centred on offshore vs. local manufacturing. One of the main…
Read MoreI see majority of my clients getting stuck with fabrics and I see this as the number one stumbling block for pretty much all of our clients. Yesterday, I had a conversation with one of my mentees who is working on her special range of clothing, and she mentioned how stuck she is in the…
Read MoreWe believe January is one of the best months of the year. This is the month you are focussed, determined and motivated to achieve your professional and personal aspirations.
Read MoreIn the first of our Instagram for Fashion Labels series we discussed defining your brand, your visuals/interests, pinpointing what value can you give your followers, how to curate your feed and what to look for in your competitors.
Read MoreSocial media is a large part of many new fashion labels marketing strategy. A lot of people will refer to social media as a free tool, as yes, you can open an instagram account for free. But I think this is the wrong way to look at it, as it isn’t really free, it takes TIME which is either yours (which has value!) or you are paying someone to spend the time on it for you. Either way to have any success it takes commitment and investment.
Read MoreDuring our Fashion Label Launch Pad Program our mentees gather for monthly group calls to discuss any niggling questions that have been presented to them on their new fashion journeys. This month’s hot topic in discussion was how to manage and prepare for fabric shrinkage.
Read MoreYou’ve spent months upon months pouring blood, sweat and tears into creating the perfect garment for your collection, and soon it will be time to release your product to market! Even though your garment might look a million bucks to hold in your hands, it is imperative that the rest of the world fully understands the look and feel of your brand. Investing in a professional, sleek and captivating photoshoot is just one of the ways to get you there. Read below for our list of helpful pointers when sourcing talent, photographers and locations to ensure that every shoot is a success.
Read MoreWhen creating your new label from the ground up, there are many aspects to take into consideration in order to shape your label into a business that represents who and what you stand for. From sustainability, to the locality of the materials sourced, you, the designer, have the artistic freedom to structure a label how they choose according to their values.
Read More