As a small business owner, it can be tempting to stay locked behind doors. You’re just starting out, with not much confidence in what you are doing. You ask yourself questions like:
Am I crazy?
Why am I doing this?
What if I fail?
Can I afford this?
The questions of doubt can plague you when you are first starting out. It’s normal to feel uncertain in times of change. There’s something unsettling about being outside of your comfort zone. But we know, from being in business for a long time, that it is important to put yourself out there.
We think it is helpful to get involved. Don’t sit at home, thinking that you are alone. Don’t sit behind the computer wondering if you are going to be successful. Open your own pathway by walking out the door and finding your flock.
Sign up for everything, including email listings for businesses that are similar to yours. Sign up for marketing emails. Go to trade shows. Go to exhibitions. By getting involved in this way, you are going to connect with people who are in businesses similar to yours. This doesn’t mean that you are on the back foot, nor does it mean that the similarities of your products are going to set you against each other in a fierce competition. Rather, you can rely on their experience and take that important step to success.
Listen to podcasts. Read books (or listen to them, if you prefer). Be hungry for anything that can improve your knowledge and business savvy. Understand the pros and cons of owning a small business. Sign up for Business Victoria so that you are up-to-date with the latest offerings from the government, as well as knowing where to find the mandatory requirements before you begin selling your product. Understand what the risks are for your product.
Remember too, that guidelines and mandatory requirements are set in place for a reason. It may seem as though the government is trying to make your life difficult, but there is more to it than a ‘nanny state’. It is likely that something horrific has happened previously and these guidelines and requirements have come after, to prevent further accidents and deaths. Children’s sleepwear has strict requirements in place, because some fabrics are a fire hazard, or something as simple as a button can be a choking hazard.
Swimwear fabric has sun protection because of the very real risk of skin cancer. There are people and businesses out there that have done the hard work, they have the know-how behind them. Use them. Use us.
Sample Room is behind you. We want you to succeed. We’ve been in business for a long time, and we’ve made plenty of mistakes. You can’t avoid mistakes, really; they are an effective way of learning for a start. But because of our knowledge and experience, particularly within the fashion industry, we can help you. It is coming up to Christmas. For some, it is a welcome break from a year of hard work. For others, it represents new beginnings. Do you have an idea that you have been dreaming about for years? Why not give us a call or watch our info session and find out about how to get started. If nothing else, it is food for thought over the Christmas break when you have eaten too much food and can’t get off the couch. Give us a call to find out more on 03 9041 3488.
April 15, 2021
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February 21, 2020