As of today, we are changing the fashion industry forever…

Posted by on Jun 6, 2019 in Emerging Designers, Established Designers, Fashion, Fashion Design, Industry Know How | 0 comments

  It has been five long years. PATTERNROOM.COM has been a dream of mine for a long time now. And there is a good reason why nobody has ever launched anything like Pattern Room before. Simply – it was hard. By no means have we been on an easy or smooth sailing road to lead us to launch Pattern Room today. I have lost count of how many servers we have moved to and then needed to upgrade once again, let alone website platforms that just couldn’t handle the mass that is Pattern Room. BUT we are there. PATTERNROOM.COM is live, housing 10,000’s of commercial-use-ready clothing patterns that myself and my team have individually designed, tested and perfected ensuring they fit a western size. We couldn’t be more proud of this feat. I really look forward to being able to facilitate new and established fashion labels to develop their range at a fraction of the cost of traditional methods. For some, this will change their business model completely. For others, it will mean they can actually follow their dreams and launch a fashion label that they thought they were unable to fund. PATTERNROOM.COM is allowing me to also feed an inner passion to do something that matters. Something that has a positive effect on the environment, protecting this planet we all live on. I know first hand how much fabric is wasted in creating toiles and samples for custom developed patterns. From the fabric used in the garment to the offcuts. It adds up. So thanks to PATTERNROOM.COM one pattern can be sampled and perfected and then used multiple times without the need to be resampled. Furthermore – garments created from our patterns will actually fit a western sized figure. Meaning, clothes are far less likely to be purchased and then discarded due to a bad fit. And labels are more likely to sell their full production, again decreasing what ends up in the landfill. The ethical clothing movement has grown considerably over the last couple of years. And as our patterns are created by our ethically accredited fashion development house, Sample Room, labels using Pattern Room patterns have the opportunity to obtain their accreditation. So what is PATTTERNROOM.COM really all about? Here’s the rundown: An online catalogue housing 10,000’s of clothing patterns Downloadable and available in DXF, AI and PDF 0-2 weeks lead time Paper and card patterns available Sample making available We have tried and tested the patterns for Western fit   One question I have been asked is whether there is an issue of other labels having the same pattern. Think about it this way; we have over 10,000 variations of a t-shirt pattern. So not taking into consideration your fabric and design choices, it is VERY unlikely you will be able to identify another company using the same pattern as you. So whether you are...

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Honing Inspiration & Defining Your Customer; what does it mean and where do we start?!

Honing Inspiration & Defining Your Customer; what does it mean and where do we start?!

Posted by on Nov 5, 2018 in Emerging Designers, Established Designers, Fashion, Fashion Design, Industry Know How, Industry Trends, Manufacturer, Sample Room Solutions | 0 comments

From paper to production, there are SO many factors to consider in bringing a design to life. But after meticulously stewing over fabrics and hemlines for months on end, who is going to be wearing your garments?! And what needs do they have? As part of our Fashion Label Launch Pad program, our group of mentees hold a monthly phone call to discuss queries and roadblocks as they work towards launching their first fashion labels. During our call this month we chatted all things sourcing inspiration and how to tailor your brand to suit the people purchasing your product. With what can be such a tricky task, here are a few tips and tricks to keep in mind for the designer carving out the personality of their brand.   INSPIRATION As a creative, inspiration is all around us. Everywhere we look there is a new idea waiting to be thought up, designed and created into something wonderful. In the beginning stages of design, observing the spaces around us and collating stimulus for later reference can be invaluable. But inspiration can be unpredictable and we might not always be prepared for when our light-bulb moments hit. So, below are a few tools we love that you can use to immediately house your sources of inspiration when they come to mind. All of which are easily-accessible apps you can instantly download to your phone! These will also become valuable platforms you can use to assist in determining your customer. Trello Whether you have a more left-leaning analytic brain or a visual mind, Trello acts as a project management application where you can jot down those fleeting thoughts in list form. It’s super easy to categorise with labels, throw in screenshots and cue in whoever you want to check over your ideas. Check out how it works here > https://trello.com/tour Pinterest You may have used Pinterest already, but what a great tool for the visual mind it is! Here you can create mood boards, collate photos and combine an endless amount of stimulus that might take your fancy. The perfect tool to assist you to formulate the overall feel of your collection. Check it out here > https://business.pinterest.com/en/how-pinterest-works   DEFINING YOUR CUSTOMER In using these platforms you’re off to an excellent start. Now it might be a little easier to visualise an overview of what you want your label to represent – encompassing mood and overall feel. You may have numerous categories and ideas representing different ends of the spectrum and this is great! However, in determining who you’re creating for and who will be purchasing your product, we have to get down to the nitty gritty and be specific. Ideally, we want to create 2-3 profiles or ‘personas’ to match the looks sitting at opposite ends of the spectrum. Eg. If customer A loves to wear rich, colourful prints and customer...

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FABRIC AGENTS – how, who, where, what!?

FABRIC AGENTS – how, who, where, what!?

Posted by on Oct 2, 2018 in Emerging Designers, Established Designers, Fashion, Fashion Design, Industry Know How, Industry Trends, Manufacturer, Sample Room Solutions | 1 comment

As part of our Fashion Label Launchpad program we have a group call with our Mentees to discuss challenges and questions they may have. It is also a great opportunity to chat with industry, and like minded people who are in the same position as you. Who knows what next great idea or inspiration will come out of the conversation!   During our August catch up there were a range of great questions (and answers!) but let’s talk about the very first one “HOW TO CONTACT FABRIC AGENTS.” The reason I am choosing this topic, is because fabric sourcing is often one of the first questions we get asked when people first approach Sample Room. It is hot on everyone’s lips to say the least.   Unfortunately we will not supply you with fabric. This would be an impossible task as there are 1000’s of fabrics and I believe that fabric should inspire your design process. This is far less frustrating than choosing a fabric that you can not find locally. We will however provide guidance in where to do and if a fabric is suitable.   So; how, who, where, what!?   Let’s start with WHERE You don’t need to find someone in your local state. If you choose the right agent and communicate your needs correctly there is no reason why you can’t use an agent interstate. Most fabric companies will have a local rep so please call and find out if there is someone near you. You could search overseas as well but keep in mind the shipping charges. To begin with, try not to think about having a fabric made up just for you as the minimum order qty will be out of your reach (often 20-60 rolls).   Which leads us to HOW This is the most important part. How you approach Fabric Agents and how you communicate your needs will determine your fabric success! I recommend the first contact made is via a phone call. But before you pick up the phone be prepared. Prepare yourself by: –Creating two moodboards; one for colour and one for styling- this is important to show the agent what you need  if you don’t know the names of the fabric -Detail, very specifically, who your target market is so they understand the price point and end look. -And, how will your target market be using your garment? -You might also like to find garments that use similar fabrics so show what you like. Have this at the ready and pick up the phone.   Ok, so WHAT fabric do I need? Leave this up to the Fabric Agents! They are very knowledgeable, they ARE the experts in fabric. You can have a look through the range but if you give them an idea of what you are looking for from the above list then they will be...

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