‘Akilah’ Active Wear by our mentee, Georgit Maarrawi At Sample Room, we love seeing our mentees journey throughout the Launch Pad program. A lot of hard work goes into every stage of design, construction and production and it is wonderful to see their collections in their final form. Past mentee, Georgit Maarrawi discusses the concept and processes behind her new activewear range, Akilah. Akilah is a luxury activewear label for curvy women. My aim is to promote body positivity and diversity in the industry and to help women feel confident, strong and beautiful just the way they are. It is currently for curvy women from sizes 14-22 Before embarking on this journey, I was just working in retail. I did study fashion and always knew I wanted to start my own label someday and so I just kept working and saving my pennies until I was ready both financially and mentally for this journey. The biggest thing I have learnt is to not stress so much! Everything always works out and you are going to get a few bumps along the way but that’s what makes it part of the journey. And most of the time I stressed for nothing! Just stay calm and breathe! If there is anything I would do differently it would be to not be scared to ask more questions to suppliers. A lot of suppliers are really happy to help out new designers. Currently, our range is only available here at our online store. The best advice I could give is don’t be scared to follow your dream! You will get people who will be negative and put you down but if it is something you are passionate about and want to do just go for it! That’s what I did and honestly, it was the best decision I have ever made. Business is hard but when I look at how far I’ve come I wouldn’t take anything back. Surround yourself with positive people who will be there for you when your feeling stressed and you will be ok! Also, just save as much money as you can! You need to think about promoting your range once it is developed and getting it out there. You don’t want to miss out on opportunities because of lack of funds. Before coming to Sample Room, I was lost as to where to even begin and to be honest, I was very overwhelmed. I definitely do recommend getting some guidance and support especially when you don’t know the industry and getting in touch with the right...Read More
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